The workshop
Shipping six projects alone is not a question of typing speed. It is a question of tools built before they were needed, and of a few rules kept even when they are inconvenient.
The tools
None of them is for sale, none of them is a product. They exist because the same chore came back one time too many.
Publishing console
One place to post to every account of every project, with a queue and a log.
Screenshot normalisation
Every published image goes through the same pass: clean status bar, identical frame, controlled file size.
Icon generation
Icon, splash screen, favicon and Android variant produced by a script, from a single concept.
Vertical video pipeline
Voice, word-level captions, editing and music. From written script to publishable video.
The rules
They do not come from a book. Each one was written after getting it wrong, and they show in the site you are reading.
Measure, do not assume
A claim that has not been checked on screen is a hypothesis. A counter at zero never explains why it is at zero.
State the status
Including when it is not flattering. An app on hold is announced as such, and no release date is promised.
The phone first
When data can stay on the device, it stays there. The server is an option, not a starting point.
Build the tool first
The first time, you do it by hand. The second time too. On the third, you write the script, and that is what makes a fourth possible.